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THE

 

SWEET SUITE

TOY INFLUENCER EVENT

 
 
  • Event Concept + design

  • Influencer list

  • Sponsor coordination

  • Logistics 

  • Online press room design + maintenance

  • On-site staff coordination

  • Run of show

  • Post event recap

 

From San Diego to New York, Corine Ingrassia co-founded, co-hosted and planned the Big Toy Book + Toy Insider's annual Biggest Night Of Play, 3 years in a row, connecting over 300 bloggers each year from across the country with over 35 of the hottest toy and kid brands.

Year after year, the Sweet Suite sold out in 20 minutes– or less– and a wait list of up to 500 bloggers!

Filled with 20+ lounge areas and tons of sweets to nosh on,  bloggers were able to sit down, relax and channel their inner child by playing games with brand reps and fellow bloggers.

Many influencers and brands went on to forge future partnerships.


300+ BLOGGERS CONNECTING WITH OVER 35 BRANDS

3,500 TWEETS ....

REACHING 14K...

CREATED OVER 3 MILLION IMPRESSIONS

IN JUST ONE NIGHT

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BRANDS REPRESENTED

  • JAKKS Pacific
  • Jungle Speed
  • Kmart
  • LeapFrog
  • Moose Toy
  • Myi
  • Neat-Oh
  • Pony Royale
  • Penguin Group
  • Shainsware
  • Shoulder Buddies
  • Spinmaster
  • Techno Source
  • Thinkway Toys
  • Tolly Tots
  • Wowee
  • Xbox
  • Zing Toys
  • Activision
  • Alex Toys
  • Bananagrams
  • Best Pals
  • BriarPatch
  • Charisma
  • Corolle
  • Charm-It
  • Crayola
  • D3-Publishers
  • Fashion Angels
  • Fisher Price
  • Fresh Feet Wipes
  • FunGoPlay
  • FyrFlyz
  • Growums
  • Hasbro
  • HexBugs
  • Imperial Toys